How to not overthink when blogging for your business

It’s easy to struggle with what to blog about. As its always about content & more content.

Let’s face it your passion probably came first & not the thought of starting a blog.

When it comes to blogging, don’t class yourself as a blogger.

You are a creative, handmade maker, artist, designer (choose the one you prefer) that writes about what you create in your business.


When you look at it like this you really shouldn’t put pressure on yourself when it comes to blogging.

As you live a creative life (that sounds so cool), your passion should be your topic of choice.

If you are still thinking hmm I still need a helping hand here Janet..

O.k. I got your back


Here’s some blog post inspiration:

  • Write about what part of a product you are working on now
  • Got plans for something new & exciting? Well, share it will your readers. Share sneak peeks over a few days or weeks.
  • Are customers happy with your product & letting you know? Well, share it via your blog, via social media & in your email.


If you want even more ideas my ebook called 52 blog post ideas for the handmade business will help you. You get a blog post for the whole year. Plus the topics help you create even more topics. So you won’t run out of ideas on what to blog about for your business. Click here to get your copy today.


There’s no wrong way to write about your passion. When you write from the heart it won’t feel salesy because you are giving your potential customer a beautiful view into your world.

What’s your next topic on your blogging agenda? Share it in the comments below?

Janet Walker has been a designer & internet marketer for over 16+ years. She established her creative biz on the 1st page of Google (+ other search engines) within a year of being online. Which led to international media coverage. Her analytical thinking, marketing know-how & break-it-down methodology, allows her to naturally align strategies, & more. She’s become the go-to for individuals, small & sought-after business leaders in various industries.  JWGInternational’s core is to empower, elevate & support those using their Gifts to impact others.

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