Marketing

Ways to Build & Up level your Business – Part 2 or 4

Let me share productive, realistic, and helpful ways you can add certain elements in to the business. This will help you to make your business become more sustainable for years to come.

Section 1: Importance of Having a Website In 2021, having a website is crucial. While some may focus solely on platforms like Etsy, Foxy, or Facebook, it’s essential to have your own online space. This is where you can control traffic flow and share your content. While using free platforms is fantastic, remember that they often come with strings attached, especially with large corporations that have millions of users.

Section 2: Basic Pages for Your Website When setting up your website, having some basic pages is important, even if you’re not selling directly. An “About” page lets you share your story, while a “Contact” page provides a way for people to reach out to you. Having a contact form is vital for addressing issues and building positive relationships. Additionally, including an opt-in opportunity for an email list helps you connect with your audience.

Section 3: Basic Categories and Navigation On your website, it’s beneficial to organize basic categories to help new visitors navigate. These categories prevent visitors from feeling overwhelmed. Including links to your best-selling products and email list can guide people to what’s popular and relevant.

Section 4: Welcome Sequence for Email Subscribers Implementing a welcome sequence is valuable when people sign up for your email list. With email list providers, you can automate the process. A welcome sequence allows you to introduce yourself, provide value, and build a connection with your subscribers.

Section 5: Importance of Keywords in 2021 Keywords are essential for online visibility. They help people find your content through search engines and platform search features. As more people come online, utilizing the right keywords becomes crucial for being discovered by potential customers.

Section 6: Starting a Blog Starting a blog is like having a marketing second-in-command. It’s a place where you have control and can share information to promote your business, even when you’re not actively marketing. A blog serves as a destination to channel people from various platforms and ensures you have a consistent online presence.

 

 

Janet Walker has been a designer & internet marketer for over 16+ years. She established her creative biz on the 1st page of Google (+ other search engines) within a year of being online. Which led to international media coverage. Her analytical thinking, marketing know-how & break-it-down methodology, allows her to naturally align strategies, & more. She’s become the go-to for individuals, small & sought-after business leaders in various industries.  JWGInternational’s core is to empower, elevate & support those using their Gifts to impact others.



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