We all have to start somewhere when it comes to getting traffic to a business.
You don’t need these 5 areas I’m going to share with you. However, if you are in for the long-haul then having them all will help you when it comes to marketing your business online.
Remember this: Every action you do online should help people to progress in these 3 areas. Know, Like & Trust You to ultimately buy your product & become a loyal fan | repeat buyer.
Have these areas sorted in your business will help you be remembered. Help you connect with new, past & potential customers. Get found online when you are not online is better marketing for you and the long-term sustainability of your business.
–1– A Domain name
- Helps people remember your business
- They can share it much easier, especially if your domain is easy to remember
- It’s easier to add & read your profiles | bios sections
- You can redirect your domain name to Etsy, Folksy stores. Plus you can change it when you start selling from your own website
- A Domain Name makes you Stand Out
–2– A Website / Blog
- Share your stories, processes, products
- Let people resonate with your words
- Get people coming back | new people finding you
- Connect Etsy, Folksy stores via your posts
- Let your blog promote your business even when you are not online
–3– A Business Email
- Look professional when connecting with customers
- Without one, you cannot use any email marketing services
–4– A Email List
- Put past customers on it
- Get new potential customers on it
- Stay connected to them
- It’s easier selling to those who already know you
–5– A Content System
- Schedule your content to help you out
- Get content working online while you are not
- Use Planoly (app) for Instagram posts
- Facebook Creator for Facebook & Instagram posts
- Hootsuite | Buffer for other social platforms
- No content online about your business means people not knowing about your business
Let’s recap, a quick checklist
1 A domain name
2 A Website / Blog
3 A Business Email
4 An Email List
5 A Content System
