Your product images are gold when it comes to your business
People only see what’s in your image, and what they see adds to their decision on whether to click through to see more or not. Many will not have your love for your product just YET.
It’s important that your product images represent your products at its very best. Your viewer only has your images to help decide to buy or not to buy. I never understood why I see product images that simply do not compliment the product. It’s like taking the photograph of your product is something you have to do to get it online.
Yes, its the last step before you upload it online but this step still requires special attention and focus. You have taken the time to create your products, don’t let your yourself down by uploading photographs that don’t enhance & boost your product.
The time to took to create your masterpiece also deserves the same focus when taking your photographs to share with the world.
Remember: People can’t touch, smell, feel, explore your product, so your images have to do that for them.
These 3 basic tips will help you when its time to take your product photos.
Ask yourself: Always ask the question if you saw your image while scrolling through Instagram would you stop and take a closer look or not?
The tips I look at when it comes to taking product photos for Instagram are:
1: The background is as important as your masterpiece. It needs to stand out from the background not blend in or disappear into the cluttered or busy patterns or designs.
2: Composition, use the slideshow feature to add DIFFERENT angles of your product. Not other products. Your SHOWING off your masterpiece in it’s BEST light. Don’t overshadow it with your other masterpiece. They all deserve to shine alone.
3: Focus, make sure your photo is in focus. This is so important that if you forget everything you read here remember the word Focus. If your images are not in focus you have potentially lost a customer. Yout products have to be crystal clear so when they use the zoom feature your product can stand up to it and show off that detail they wanted to look at more closely.
4: Yes there’s a fourth tip but you need to watch the video to see what it is.